In the lead-up to Lobby Fest, we were asked to create a video that would generate interest from patrons and potential stakeholders. The group behind Lobby Fest was an innovative team interested in challenging what we thought our downtown is for. We decided to use the video to push that idea forward and get some real-world insights.

To do this, we rented the longest lens in Alberta and set up downtown as if we were making a nature doc. Of course, Eric was sent out into the wilderness to act as bait. The final result was a funny, yet empowering video that shows Calgarians care deeply about this city and what it can become.

Credits:
Produced and Directed by Eric Pauls
Produced and Cinematography by Michael Janke
Production Assistant Kyla Ferrier
Edited by Eric Pauls
Music by Eric Pauls and Noah Michael